Mehkurydiaries

A lie once needed a convincing storyteller. Now it only needs a distribution budget. Say something false loudly enough, frequently enough and through enough familiar faces, and the mind may begin to lower its guard. Not because the claim has improved. Because it has returned. Psychologists call this the illusory-truth effect: repeated statements tend to feel more truthful than unfamiliar ones. Familiarity is processed more easily, and the brain can mistake that ease for accuracy. The lie has not acquired evidence. It has merely become comfortable furniture. This weakness is not reserved for fools. In a 2015 study, Lisa Fazio and colleagues found that repetition could increase belief even when participants possessed knowledge that contradicted the repeated claim. Knowing better helps, but the mind does not consult its library every time a familiar sentence walks through the door. Another study by Gordon Pennycook, Tyrone Cannon and David Rand found that even one earlier exposure to a...

“With joy you will draw water from the wells of salvation.” Isaiah’s image is more severe than it first appears. The well may be full, but fullness is not enough. Water still has to be drawn. There must be a vessel, a hand, and something strong enough to reach into the darkness and bring what is hidden to the surface. I have begun to suspect that inspiration works the same way. Ideas are not always absent when we feel empty. Sometimes they are simply deep. And joy, not noise, entertainment or the performance of happiness, may be one of the ropes by which we reach them. We usually put joy at the end of life’s equation. Work first. Struggle first. Survive the month. Finish the manuscript. Win. Endure. Then, if life is merciful, rejoice. But a mind trained to postpone joy eventually forgets how to receive it. Worse, we demand inspiration from the very state that has exhausted it: pressure. We sit before a blank page as though interrogating a suspect. We threaten the mind with de...